One Voice, Heard Nationwide
With an individual website for each of its 300+ locations, Starkey HearCare represents one of West County’s largest projects. The challenges of powerfully and effectively representing all of Starkey HearCare’s nationwide locations online were many.
Where other companies may just opt solely for a bare-bones directory search, we knew that that wasn’t an effective way of representing Starkey HearCare’s nation-spanning locations. We came up with a more powerful yet still cost-effective strategy: create a theme structure for WordPress that can be used to generate beautiful, modern, functional, and fully responsive websites for each location.
WordPress is extremely powerful and dynamic, and easily manages the enormous database of Starkey HearCare sites. Since each location has its own name, address, and phone number, staff, services, and product offerings, creating individualized local websites on their own domains allows for the strongest, most optimized web presence. Potential customers can search for hearing aids in their area, find a Starkey HearCare local website, and book an appointment on that website.