The Road to Success

Boasting an impressive 45+ year history, Campway’s has become the largest retailer of camper shells and truck accessories in the Bay Area. Its 6 locations cover everywhere from San Jose to Santa Rosa to Sacramento.

Campway’s wanted its website to reflect the widespread success of the business, so they came to West County Net for a complete overhaul. You don’t find many truck accessory dealers with beautiful, modern, and user-friendly websites—which makes Campway’s newly redesigned site stand out all the more.

West County approached the Campway’s redesign with its focus on three things specifically: conversion, user experience, and content. Simply standing out isn’t enough in today’s online world—your website has to hold a user’s attention, deliver what they want how they want it, and give them both the path and the tools to become a lead.

The new Campway’s website accomplishes all of these goals, offering users quick access to what they’re looking for, high-quality images and information, and a clear path to conversion.

screenshot of Campway's Truck Accessory World website both on desktop and mobile platforms